Allan Moffat's famous Coca-Cola Mustang is set to feature in a deep-dive book dedicated entirely to the history of the famous muscle car. Photo: / Ian Smith.

THE famous Coca-Cola Ford Mustang that launched the career of Allan Moffat is to be the star of a comprehensive new book project being compiled by veteran motorsport media man David Hassall.

Hassall revealed the project on this week’s episode of the V8 Sleuth Podcast Powered by Repco with host Aaron Noonan.

“It’s a bit of a passion project I’ve been working on for a number of years,” Hassall said.

Moffat and Norm Beechey go into battle at Calder. Photo: / Terry Russell.

“Moffat’s Mustang is the greatest race car of all time as far as I am concerned and a lot of people my age would put it down as ‘oh, my god, that car’.

“I happened to interview Allan in 2013 before dementia struck and his memory faded. I was going to do an historic type of motorsport magazine and I decided that the Mustang would be the cover story of Issue 1.

“I went and interviewed him at length, hours and hours of tape. For one reason or another the magazine didn’t happen, and I’ve been sitting on this interview for years and years.”

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Hassall decided to create a book completely focused on the full history of Moffat’s magic Mustang and has since spoken with a range of figures involved with the build and race program of the ’69 TransAm Mustang to add to the original Moffat interview transcript.

“I’ve just about finished writing it. It’s in incredible depth. There are so many stories associated with it. Allan’s career is such a fascinating story before the mustang, he appeared to come out of nowhere to me prior to that.

“It’s not a ‘then he went to Warwick Farm and won this race’, it’s the stories of the car and the people who played a role in the development of this car that was brilliant from day one.

“I’ve dug up some awesome photos and Allan and his management have gone into their archives for me as well.”

Moffat’s Mustang made its racing debut in 1969 at Sandown and went on to become one of the iconic muscle cars of Australian motorsport history.

It now sits in the car collection of the Bowden family on the Sunshine Coast.

V8 Sleuth will keep readers updated with further news on the book’s publication date in the future.

If you’ve got any Moffat Mustang related – photos, anecdotes, memorabilia or insight – feel free to drop us a line via our Contact Page here and we’ll pass it on to the author David Hassall.

V8 Sleuth strives to both preserve and celebrate Australian motorsport’s rich history, from tracking and tracing the race-by-race histories and changing ownership of individual cars, to capturing and retelling the stories of the people who made our sport what it is today.