RED BULL EXTENDS SPONSORSHIP DEAL WITH TRIPLE EIGHT

Red Bull has extended its long-running sponsorship deal with Triple Eight Race Engineering. Pic: Supplied / Red Bull Content Pool

TRIPLE Eight Race Engineering will continue to race in the colours of Red Bull for the next couple of Repco Supercars Championship seasons.

The energy drink goliath has committed to extending its title sponsorship of the current championship-leading squad for two more seasons until the end of the 2023 season.

Next year will mark Red Bull’s tenth season with the squad since becoming its title sponsor for the 2013 season, while it has been co-naming rights partners with Holden from 2017 to 2020 and Ampol from the start of this year.

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“Triple Eight are thrilled to have Red Bull renew their co-naming rights partnership with the team for the next two years, which will see our relationship extend past a decade in the sport,” Triple Eight managing director Roland Dane said.

“The entire team at Red Bull have been phenomenal partners of ours, and I’m grateful that they’ve continued to place their faith in us to represent their brand at a high level, continuing the successful joint-naming rights partnership with Ampol.

“I’ve always been proud to say that we’re one of the leading Red Bull teams in the world, and hopefully our success both on and off the track will continue to go from strength to strength.”

The extension gives Triple Eight an additional piece of stability as it prepares for the introduction of Gen3-era Supercars during the 2022 season, as well as the biggest ownership and management transition in its history.

Together, Red Bull and Triple Eight have won over 100 championship race wins, five teams championships and four drivers championships, most recently in 2017 with Jamie Whincup. Pic: Supplied / Red Bull Content Pool

In February, the team announced that racer and successful entrepreneur Tony Quinn purchased a 40 percent stake in the team, while Dane will hand over his managing director and team principal duties to Jamie Whincup, who will retire from full-time driving at the end of the 2021 season.

Additionally, Jessica Dane – whose share in the team increased to 30 percent amid February’s ownership changes after first becoming a minor stakeholder in 2015 – will take on greater responsibilities in the team’s new management structure as Whincup transitions from driver to team boss.

“It’s great to have Red Bull and Triple Eight deepen their decade long commitment to the racing community for season 2022 and beyond,” Whincup said.

“We are proud to partner with an innovative and supportive brand like Red Bull, who are fully committed to the Supercars category, the drivers and our fans.”

The team has yet to confirm who will replace Whincup in the driver’s seat for the 2022 season alongside runaway Supercars points leader Shane van Gisbergen.

Will Dale is V8 Sleuth's Head of Content - Digital. He began his media career as a breakfast radio newsreader before joining SPEED TV Australia and FOX SPORTS Australia in 2012 as its Digital Editorial Lead - Motorsport, covering all forms of motorsport both in Australia and internationally. He became part of the V8 Sleuth team in 2018.