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Glenn Seton launches new-look GSR

Glenn Seton is offering racers of all levels the chance to tap into the wide-ranging expertise he’s accrued across more than 40 years in motorsport.

The Supercars Hall of Famer is opening his business, GSR Suspension Developments, to new customers in 2024.

Seton won two Australian Touring Car Championship titles with his eponymous team, driving and engineering his own cars.

After selling his Supercars squad, Seton established GSR Suspension Developments, specialising in building and developing shock absorbers for a range of racing applications.

Recent years have been largely spent helping son Aaron progress through the ranks as a driver, but with Aaron now taking a new career path, GSR is once again open for business.

Aaron Seton enjoyed great success in Trans Am. Pic: Supplied

Seton is currently putting the finishing touches on a new Gold Coast workshop for the relaunched venture that aims to help racers maximise the potential of themselves and their car.

“Many people don’t realise that I engineered my own cars for most of my driving career,” says Seton.

“I always found more satisfaction from the technology side of motor racing than I did from driving, and I continued to follow that passion after my full-time driving career ended.

“Over the years I’ve done a lot of work in categories including Touring Car Masters, Trans Am/TA2, Production Cars, Group A/C and N Historics, and Dirt Speedway.

“Having limited my customer commitments while focusing on Aaron’s career, what I want to do now is share my knowledge and help more competitors achieve their goals in racing.”

GSR Suspension Developments is offering tailored car preparation, development and at-track support packages, as well as driver training services, to suit competitors in all classes.

“There are a lot of people out there spending a lot of money driving cars that aren’t setup properly,” adds Seton.

“A car that is not properly sorted is a handful to drive no matter what your skill level, especially in a big-horsepower category like TCM or Trans Am/TA2.

“I can take a car and sort through the suspension geometry, the shocks and spring package, and then track test it, find a balance, and ultimately help the owner climb up the grid.

“For Trans Am/TA2 and Super2/Super3 competitors, there’s also the opportunity to utilise Aaron’s recent experience in those cars to help set a baseline to work from during a test day.”

Interested parties are encouraged to contact Glenn via glenn.gsr@bigpond.com.

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